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Use case · Browse abandonment

Catch interest before it cools

Not everyone who is interested adds to cart. When a shopper views a product and leaves, Fluxo follows up automatically with a reminder of what caught their eye, and a link straight back to it.

1

A shopper browses but does not add to cart

When someone views a product and leaves without adding it, Fluxo captures that interest from on-site activity.

2

Fluxo follows up while it is fresh

A timely reminder shows the product they were looking at, with a link back to it, before the interest fades.

3

They come back to consider it again

A gentle nudge, and an incentive if you want one, turns a browse into a cart and a cart into an order.

What is in the flow

Catches earlier interest

Browse abandonment reaches shoppers before they even add to cart, widening the top of your funnel.

Shows what they viewed

Live product blocks feature the exact product they were looking at, so the reminder is relevant.

Timed to stay relevant

Wait steps send the follow-up while the interest is still warm, not days later.

Email and SMS

Reach browsers on the channel that fits, from one flow.

Common questions

What is browse abandonment?

Browse abandonment is when a shopper views a product but leaves without adding it to cart. A browse abandonment flow follows up to bring them back.

How is it different from abandoned cart?

Abandoned cart targets people who started checkout, while browse abandonment reaches earlier, when someone showed interest in a product but never added it.

Does the reminder show the product they viewed?

Yes. Live product blocks feature the exact product, with current price and image, and link straight back to it.

Can I add an incentive?

Yes. You can include an offer on a later step to help convert browsers who need a nudge.

Why do modern brands choose Fluxo?

Start free
  • No per-send fees, priced by contacts
  • One-click Shopify sync, no code
  • Email, SMS & push from one canvas
  • Deliverability & compliance built in